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TIME has named Aadith Moorthy, CEO and founder of Boomitra, to the 2024 TIME100 Next list. An expansion of the TIME100 list of the most influential people in the world, TIME100 Next highlights 100 emerging leaders who are shaping the future of business, entertainment, sports, politics, health, science, activism, and more.
Under Aadith’s leadership, Boomitra is transforming global agriculture from a net carbon emitter into a carbon sink by uplifting farmers worldwide.
In the past year, we’ve expanded our carbon farming projects to include an additional 2 million acres in Mexico and 1 million acres in Argentina, and we’ve enrolled thousands of farmers in India. We are also advancing into new regions: in Colombia, Boomitra’s partnership with Alquería is helping small dairy farmers adopt regenerative practices across 130,000 acres. In Mongolia, we aim to scale our project to 20 million acres by 2030 in collaboration with the Mongolian Ministry of Environment & Tourism and Mitsubishi Corporation.
Aadith’s leadership in combining AI-driven innovation with a commitment to supporting smallholder farmers has been a key factor in Boomitra’s success. His focus on using advanced technologies to drive carbon removal projects ensures that marginalized farmers and vulnerable communities can benefit from carbon finance.
“I’m deeply honored by this recognition, which reflects the incredible and innovative work of the entire Boomitra community,” said Aadith. “Building Boomitra into a force for good in agriculture has been immensely fulfilling, and I look forward to scaling our impact and driving gigaton-scale climate action in the years ahead.”
Dedicated to recognizing the rising leaders in health, climate, business, sports, the arts and more, TIME established the annual TIME100 Next list. It reflects a philosophy that goes beyond present-oriented mindsets: a great magazine should push humanity forward, not just reflect on the past, in order to show what is possible and what society’s future and future leaders will look like.
Boomitra is a leading international soil carbon project developer powered by AI and remote sensing technology. Alongside an ecosystem of international partners, we equip every farmer and rancher to increase their soil carbon and yields, while securing additional income through carbon credits. As an 2023 Earthshot prize winner, Boomitra’s projects benefit over 150,000 farmers on four continents, covering 5 million acres. With 100 global partners, we have removed 10 million tonnes of CO2 from the atmosphere.
The full list and related tributes appear in the October 14, 2024 issue, available on newsstands on Friday, October 4.
Set up a call with the Boomitra team to learn about our on-the-ground impact.
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